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Invisible Links – Who Do You Know?

December 3, 2009

Source: urbian.org Source: urbian

When we hear the word networking, who doesn’t immediately think, “I just don’t have the time or the energy”?  But in reality, we are networking everyday, all day, with our co-workers, vendors, clients and, yes, friends.

Relationship-building is the word I use when referring to networking.  It is a skill that is not taught in school.  You can read about it, of course, but reading all the endless business books that tell you exactly how and when to network will not always bring you the success and gratification that you are searching for.

Building a network is a skill that is refined through years of working with people on a daily basis. It takes time to come to value those important relationships in your personal and professional life.  Often, friendships and business relationships lay the foundation for closing that business transaction.

In our new social media climate where networks can be built via Facebook and Twitter in days vs. years, those face-to-face long-term relationships become even more important.

So, the next time you hear that there is a networking function, just realize that it is an opportunity to build new relationships.

My four favorite ways to keep in touch with my network are:

  1. A catch-up phone call
  2. Write a personal note
  3. Invite a friend to lunch
  4. Schedule a Friday coffee date

So remember, building relationships can benefit your personal and professional life.  You just have to make an effort to keep those relationships alive; more importantly, enjoy those relationships.  Your personal life will be happier, and who knows what might develop into a great business opportunity?  Life is too short not to enjoy it.

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